Public Service Video

I’m pitching this to the SFA as a cautionary tale of modern-day snake oil. Edit: Screw it – have it free via Youtube. If you like it, I have a special offer on great advice on your Twitter account for a mere €500 per half-hour…. Further Edit: Between here and Youtube, this video has now…

Future Proof

There’s a bunch of students in Limerick wondering where in hell their lecturer is right now. It’s all part of the lesson. Students have such a limited perspective – they should really be asking where he’ll be in 2050. A copy of Stephen Kinsella’s new book Ireland in 2050: How we will be Living dropped…

Basic Branding 101

Adam Westbrook is two posts deep into his 6X6 series for journalists, six posts with six tips in each on a particular theme to help journalists kickstart their careers in a new multimedia environment. The first post, on branding yourself, carries some simple, universal rules that should apply to  international entities as well as they…

Civic Pride

Ever since Mum and Dad had his ‘n’ hers Honda Civics back in 1987, Hondas have failed to represent anything special or alluring for me. They were the cars my folks had, in which school runs were made and I had to sit next to the loud guy with the mushroom hairdo in my class…

Portobello Road

Back in the days of Bedknobs and Broomsticks, if you wanted to offload something, you headed for Portobello Road. (Portobello road, Portobello road – street where the riches of ages are stowed. Anything and everything a chap can unload Is sold off the barrow in Portobello road.) Today, when you’re trying to ditch your junk,…

Pecha Kucha Dublin

All the omens were good for Dublin’s inaugural Pecha Kucha night. €5 on the door – reasonable. Nine speakers, 20 slides each, 20 seconds per slide – sensible. The Sugar Club – fashionable. The attendance was a capacity crowd, but on stage, the hit rate was slightly less impressive. The international phenomenon that is Pecha…

Free become one

The press release issued last week by the owning triumvirate of the forthcoming Metro Herald newspaper offered little by way of information on what is now a confirmed merger. It was amazingly hollow, in fact. (The text of it is below the fold). Hiding behind the merger’s ratification by the Competition Authority, the release merely…

100 days in charge of the BBC?

Eight-year-olds today have it easy. One narky letter to the Guardian and you get whisked in to be G2 editor for a day. Charlotte Jones (8), emailed the Guardian to give out that her cartoon insert had disappeared, only to be replaced by a football supplement. In return for her letter, she got a day…

Giving it Welly

What with interviewing Torben Grael, and waxing on about Ericsson 3, you may have guessed that I was a guest of the Ericsson Racing Team down in Galway. Somehow I forgot to post about my Sunday Business Post article last Sunday, about the branding side of the VOR, and in particular the gear development angle. Helly…